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GOOGLE ADSENSEの限界

土, 02/16/2008 - 02:14 — rotton79

誤ったgoogle adwordsの使い方という投稿をしたが、
GOOGLE広告の弊害は想像以上に広がっているようだ。
具体的な例をあげてみよう。MLM（マルチ商法）で有名な健康食品会社ハーバーライフの会員（ディストリビューター）たちは、GOOGLE広告を利用して、
会員（子ネズミ）の獲得に精をだしている。広告の内容は、”ママが自宅でパパの３倍稼ぐ”　や　”ダメ人間だった私が１０００万プレーヤーの仲間入り”　などうさん臭いともおもいつつちょっとのぞいてみたくなる内容である。むしろ大衆雑誌によく掲載されている幸運の財布だとか数珠だとかのほうが、ありえなさがわかりやすいのでまだタチがいい。
さてこの広告はgoogleの検索結果のみならず、Google adsenseを利用している一般サイトに表示される。
WEB屋のネタ帳さんは、自分のサイトに掲載しているGOOGLE adsenseの中身
がハーバーライフの広告に犯されていることを嘆いている。しかも、この嘆いている記事自体もハーバーライフの広告や情報ビジネスの広告に犯されているところが皮肉である。
くだらない情報商材屋やマルチまがいの広告ばかりになってしまえば、まともなサイトは広告掲載をやめてしまう可能性はある。
ビジネス的にいえば、Googleは機会を失い、overture(YAHOO）が広告主をより選別する仕組みを導入すればシェアが逆転する可能性もある。
Google自身はこの状況をどう考えているのだろう？

テレビ局もパチンコ屋やサラ金のCMを大量に流している状況。だったら、インターネットはどんな広告でもありだろう。
そういう論理か？

一つの限界に達しているような気がするのは私だけだろうか？

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